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ABOUT US
A UX design agency delivering award-winning solutions to everyday digital problems.
At TrueUX Design, we believe great design balances your product goals with meaningful user experiences, ensuring happy users and successful business across all industries.
OUR CAPABILITIES
We are committed to strategizing, designing, and future-proofing the user experience of workplace products.
At any stage of your company's growth or product development, we are eager to collaborate and provide the expertise and support you need the most.
OUR VALUES & MISSION
Design with empathy and impact.
Our main focus areas are understanding your users' needs and how the design will impact your bottom line and business goals. These principles guide our values to establish a seamless and empowering partnership.
New Product Design
Got a new product idea? Great, let's create something users will love. We validate ideas through market research and user interviews to refine concepts and gather early market feedback to eliminate risks.
Redesign of Existing Product
No need to reinvent the wheel. We conduct a thorough audit of your existing product, gauge key performance metrics, and define a new path forward to ensure your product's future success.
Continuous Improvements
Feel like your product has hit a plateau? Let us help you figure out why. Some fixes may be small, while others are larger. Either way, we will implement a design strategy to get your business back on track.
CONTACT US
Ready to collaborate?
1. The complex stuff
We dive into your most complex challenges, including raw data and intricate product workflows, to uncover the most effective solution for your product.
2. Full commitment
Our commitment to clients is at the heart of everything we do. We value open communication, transparency, and mutual trust to ensure a seamless and rewarding client experience.
3. Craftsmanship
Think of us as architects for digital products – prioritizing superior quality and innovation to exceed expectations in visual appeal, functionality, and user-friendliness.
4. True partnership
We not only enjoy working for our clients, but we love working with them. We act as an extension of your team, combining 'big firm' strategy with tangible and impactful results.
5. Continuous curiosity
We’ve learned to never outgrow growth. By embodying a continued growth mindset, we strive to expand our knowledge, skills, and expertise to better serve our clients.
LEADERSHIP
Meet the Founder & CEO
CONTACT
© 2024 by TrueUX Design LLC. All rights reserved.
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Chyna Smith is a highly accomplished leader in the design industry with over 10 years of experience in the tech and aerospace sectors. She is a strong advocate for inclusivity in design and is dedicated to creating effective digital products and services. Chyna is actively involved in her community, volunteering her time and efforts to mentor other creatives within the design industry.
Chyna's contributions to the design industry have been recognized in several publications, including Lovers Magazine, an online community that showcases creative professionals. She has also published an article with UX Magazine. In addition, she has received numerous awards for her design contributions and commitment to excellence in her work.
As the founder of TrueUX Design, Chyna has collaborated with clients from around the world, spanning a wide range of industries. She loves tackling new challenges and would love to collaborate with you on your next project.
CONTACT
© 2025 by TrueUX Design LLC. All rights reserved.